Red : energy, passion, excitement, power; also implies aggression, danger.
Blue : cool, peace, spirituality, patience, loyalty, trustworthiness; can imply sadness, depression.
Yellow : light, optimism, happiness, brightness, joy.
Green : life, naturalness, restfulness, health, wealth, prosperity; in certain contexts, can imply decay, toxicity.
Orange : friendliness, warmth, approachability, energy, playfulness, courage.
Violet : wisdom, sophistication, celebration.
White : purity, cleanliness, youth, freshness, peace.
Black : power, elegance, secrecy, mystery.
Gray : security, maturity, reliability.
Pink : romance a feminine color.
Brown : comfort, strength, stability, credibility.
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